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What is personalisation and why is it worth to personalise your online shop?

Why personalising your online shop is a must?

Why is it worth investing in AI and what can we achieve thanks to this?

Why is it worth to trust artificial intelligence in e-commerce?

Can artificial intelligence really match the human intellect?

Is AI smarter than a human?

Find out what artificial intelligence is and where it is used.

Artificial intelligence in e-commerce

What is performance marketing and why it is worth optimising advertising activities in e-commerce?

Performance marketing

10 mistakes made by online shops

Find out the reasons why customers abandon their shopping carts.

5 reasons why customers abandon their shopping carts

Why do consumers not complete transactions and how to save abandoned shopping carts?

5 ways to save abandoned shopping carts

Clients’ contact with the brand builds certain experiences in their mind that affect behaviour throughout the entire shopping cycle

Churn - customer's life cycle in e-commerce

Find out why it is worth to get to know your customers better and how to segment the target group in the e-shop.

What do you know about your customers? Segmentation of customers in the e-shop

Find out our tips on how to create effective and engaging texts in e-commerce.

How to write good content marketing articles for e-commerce?

Find out what are the benefits of participating in Black Friday.

Is it worth to take part in Black Friday?

Find out how to use the potential of social media and how to choose it for an online shop.

Social media channels useful in e-commerce

Find out why is it profitable to use UTM tags.

What are the UTM tags in the links?

Find out how to create UTM tags which are a great way to improve web analytics.

How to create UTM tags in links?

Find out how to prepare a product file for a Google Shopping campaign.

How to generate a product feed for Google Shopping?

What are the responsibilities of an e-commerce analyst and what skills are necessary in their daily work?

What skills should an e-commerce analyst have?

Find out why Google Analytics is a useful tool for e-commerce.

Why is Google Analytics useful for e-commerce?

Let’s check the potential of Google Analytics and Enhance E-commerce.

What is Google Analytics and Enhanced E-commerce?

Find out the best ways to prepare your online business for Christmas.

How to prepare e-commerce for Christmas?

Martyna Woźniszczuk

QuarticOn & Friends about internet marketing

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